2011 DINING BY
LAUNCHES WITH COCKTAILS BY DESIGN
The Exclusive Event Will Feature New
Restaurants and Designers
New York, NY (March 8, 2011) – DIFFA: Design
Industries Foundation Fighting AIDS tour will run concurrently with the Architectural Digest
Home Design Show from Thursday, March 17th through Monday, March 21st.
The tour will launch with “COCKTAILS BY
DESIGN” on Thursday, March 17th from 6pm to 10pm located at Pier
94, 12th Ave. at 55th Street in New York City. COCKTAILS BY DESIGN will bring together some of the most
talented and celebrated individuals in the worlds of fashion, food, interior
design, and architecture to create and celebrate spectacular, over-the-top
For just $150.00 a ticket, guests will be able to view the amazing
design installations while sampling culinary treats paired with delicious wine
and cocktails from EFFEN Vodka. The
menu for the evening will be provided by New York’s top restaurants including: Estiatorio Milos,
Murray’s Cheese, ilili, Buddakan, Kittichai, Bar Boulud, North Square and Spice Market. Guests also have their choice of delicious
menu items from one of NYC’s leading caterers, Canard, Inc., such as white truffle arancini, mini tacos stuffed
with roast duck and mango-onion salsa and cracklings, and ahi tuna with
“DIFFA is delighted to have such
amazing designers and restaurants participating in DINING BY DESIGN’s kick-off
event, COCKTAILS BY DESIGN,” said David Sheppard, Executive Director of DIFFA.
“Their contributions bring us one step closer in the fight against AIDS and we could not be happier
with the wonderful support we have received.”
addition to the installations from renowned designers, DINING BY DESIGN will
once again feature the Student Design Initiative. Participating design schools
include: Fashion Institute of Technology with
mentor Preston Bailey, Pratt Institute with mentor Alfredo Paredes, and New
York School of Interior Design with mentor Philip Gorrivan. Design mentors guide their student team through the
creative process from conception to execution, working within a strict
budget. The goal of the Student Design
Initiative is to give the next generation of great designers the rare
opportunity to work with some of the best design veterans in the business and
participate in one of the industry’s most anticipated events.
Sponsors include EFFEN Vodka, Benjamin Moore, United
Airlines, Merchandise Mart Properties, and the New York Design Center. Media
sponsors include Architectural Digest,
The New York Times, Manhattan magazine and ABC-7.
The schedule of events for DINING
BY DESIGN New York is as follows:
March 17 6PM-10PM
Designers and guests mingle at Pier 94
during this dazzling preview of the amazing design installations, while
sampling treats from NYC’s top restaurants paired with delicious wine and
cocktails. Tickets are available for $150 per person.
March 18 through Sunday, March 20th; 10AM-6PM Daily
Explore the latest in design trends as you
view the amazing installations and shop the silent auction.
Monday, March 21; 6:30PM-11:00PM
Cocktails and table hopping are followed by an elegant seated VIP dinner
accompanied by dancing and a silent auction loaded with hospitality experiences
and luxury items.
For more information or to
purchase tickets, please visit www.diffa.org or call 212-727-3100.
DIFFA: Design Industries
Foundation Fighting AIDS is one of the largest funders of HIV/AIDS service and education
programs in the United States. Since being founded in 1984, DIFFA has mobilized
the immense resources of the design communities to provide over $38 million to
hundreds of AIDS service organizations nationwide. For more than 26 years, DIFFA has been one of the country’s largest
supporters of both direct care for people living with AIDS and preventative
education for those at risk.
more information visit diffa.org.
Read more »